I've spent over a decade in tech solving product questions that don't slot neatly into a single discipline — hybrid challenges straddling user experience, engineering, strategy, and beyond. In innovation teams and labs at Google, Datadog, and Meta, I've navigated high-ambiguity situations to shape product launches for millions of users.
Moving initiatives that can't gain momentum. Finding new angles that break deadlock to get work launched.
Meta Reality Labs
Every attempt to reconcile N visions for the Avatar Platform had ended with N+1 visions. Working across teams, I ran experiments to back decisions with data and unbundled monolithic work into a sequential roadmap. This cut through the debate to unblock a platform redesign and the next-gen features it had been gating.
Google Sheets
The team's prior UX approaches to ML features had fallen below expectations. I prototyped dozens of ideas for a new Smart Fill tool, finding the right feature behavior, not just visuals. Smart Fill's launch beat its user impact goal metrics for the first time for an AI feature on the team.
Getting new ideas from just-a-notion to customers' hands. Grounding rapid 0-to-1 development to discover resonant user value.
Datadog Dispatch Agents
Organizations were excited by AI agents, but company-wide deployment was an unsolved gap. I owned rapid design and frontend engineering on a new agent platform, making 80-20 calls as product definition shifted. Within four months, users were standing up their own production agents and citing the platform's usability as a key differentiator.
Google Area 120
Logistics companies on GCP could get stuck turning big data into operational impact. In Google's incubator, I used aspirational demos to probe customers' needs and designed new dev tools. I sorted what customers were ready to adopt, like data tools capable of 90% error reduction, and built momentum that graduated the work into Google X.
Searching beyond the roadmap to find what's next. Shifting frames so teams are asking the right questions for the future.
Datadog Skunkworks
The agent landscape shifts faster than any roadmap. Building in a "living lab," I turn emerging needs into tools that ship (e.g. a heavily-used rapid agent builder); evidence that kills bad bets early (e.g. an exciting but unhelpful real-time playback view); and insights that shape the product (e.g. a "dry-run MCP" utility informing agent testing flows).
YouTube Visioning
Executives wanted YouTube creation to feel welcoming to Gen Z, who found it intimidating. Drawing on user insights, parallel domains, and brainstorms, I led discovery of a more resonant frame: building connection through creativity. The org adopted "connection" to unify its Gen Z efforts, seeding the next wave of creation tools.
These are some highlights. Get in touch to talk shop or to discuss my full portfolio.